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Publisher | Kogan Page Ltd |
ISBN 13 | 9780749444686 |
ISBN 10 | 0749444681 |
Author | Russell Lawson |
Book Format | - Paperback |
Language | English |
Book Subtitle | How Using Public Relations Can Boost Your Business |
Book Description | A ""hands-on"" workbook, deliberately written in a practical, interactive way to help small businesses achieve tangible, bottom-line benefits. |
Editorial Review | ""A thoroughly 'user-friendly' reference for achieving the greatest results possible in public relations and company representation.... Very highly recommended reading."" -- Midwest Book Review |
About the Author | Russell Lawson is Head of Public Affairs for the Federation of Small Businesses in Wales. Part of his role is to lobby decision makers on behalf of the small business community. Also a journalist, he is a regular conference speaker and media commentator on small business issues. |
Publication Date | 28/02/2006 |
Number of Pages | 368 |
The Pr Buzz Factor - Paperback English by Russell Lawson - 28/02/2006