We Are Market Basket : The Story Of The Unlikely Grassroots Movement That Saved A Beloved Business hardcover english - 12 August 2015
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| Publisher | Harpercollins Focus |
| ISBN 13 | 9780814436653 |
| Book Subtitle | The Story Of The Unlikely Grassroots Movement That Saved A Beloved Business |
| Book Description | What if a company were so treasured and trusted that people literally took to the streets - by the thousands - to save it? That company is Market Basket, a popular New England supermarket chain.After long-time CEO Arthur T. Demoulas was ousted by his cousin Arthur S. Demoulas, the company's managers and rank-and-file workers struck back. Risking their own livelihoods to restore the job of their beloved boss they walked out, but they didn't walk far. At huge protest rallies, they were joined by loyal customers - leaving stores empty. Suppliers and vendors stopped deliveries - rendering shelves bare. Politicians were forced to take sides. The national media and experts were stunned by the unprecedented defense of an executive. All openly challenged the Market Basket board of directors to make things right. And, in the end, they prevailed.With its arresting firsthand accounts from the streets and executive suites, We Are Market Basket is as inspiring as it is instructive. What is it about Market Basket and its leader that provokes such ferocious loyalty? How does a company spread across three states maintain a culture that embraces everyone - from cashier to customer - as family? Can a company really become an industry leader by prioritizing stakeholders over shareholders?Set against a backdrop of bad blood and corporate greed, We Are Market Basket is, above all, a page-turner that chronicles the epic rise, fall, and redemption of this iconic and uniquely American company. |
| Editorial Review | Forbes 15 Best Business Books "An amazing story of what happens when a CEO beloved by his employees gets ousted, and how his employees (and customers) fought to bring him back." --Forbes Winner of the 800-CEO-READ award for best general business book of 2015 ..".fine recounting of one of the most interesting business cases in recent years...compelling and provocative, Korschun and Welker exercise care in explaining the context and outcomes." --Choice ..".to limit its audience to business people alone would be limiting its potential: it's also about the power of grassroots movements to effect positive change." --The Midwest Book Review "It is a truly remarkable story about the very foundations and philosophy of free enterprise...how many stories have you heard of people protesting in favor of a CEO?" --800CEORead ..".written from the point of view of employees managers, vendors and customers...deserves to be carefully read by all managers who want to learn the secrets of a successful stakeholder strategy." --Soundview "Offers powerful lessons and insight into the changing nature of how we view corporations and what we expect as employees." --Skip Prichard Leadership Insights ..".an unusual story, well told with drama and analytical insight." --The Globe and Mail "Market Basket book slips business lessons into a beach read...on the ups, downs, and underlying business decisions of the biggest supermarket saga in recent history." --Boston."Arthur S.'s wanted to take over the company, and his shareholder theory is the dominant view in American capitalism today, but Arthur T.'s "People First," mom-and-pop philosophy is slowly regaining its place in the debate, and We Are Market Basket is a great history of one of its early victories in this ongoing war of ideas." --800CEORead ..".reader is treated to a drama, given an essay about human life and provided with a good overview about management dealings and the trials and tribulations of family companies." --Autamme "Inspiring and drama-filled, this rendition of the Market Basket story will captivate readers and reaffirm the belief that corporate success can be achieved by treating people fairly." Publishers Weekly |
| About the Author | Daniel Korschun is an Assistant Professor at Drexel University's LeBow College of Business and a Fellow at the Center for Corporate Reputation Management. Grant Welker covered the Market Basket story from the start as a reporter for the Lowell Sun. |
| Language | English |
| Author | Daniel Korschun, Grant Welker |
| Publication Date | 12 August 2015 |
| Number of Pages | 256 |
We Are Market Basket : The Story Of The Unlikely Grassroots Movement That Saved A Beloved Business hardcover english - 12 August 2015
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